This incentive trip to Los Cabos was a project I was assigned, with the client wanting campaign materials that were colorful, unique, and vibrant. They were inspired by the deep and vibrant colors of the sunset and wanted those colors reflected in the designs and logo. They also requested a custom die-cut luggage tag. I drew inspiration from the way the sun created multi-colored waves on the water in many of the sunset images, incorporating that effect throughout several of the materials.